#18 - Social Media Currency

The shift we've seen in social media over the past couple of years is the reason we're using the term "social media currency". More and more people are focused on growing a social media following or community. It's no longer about posting for friends and family, or being a traditional influencer to sponsor product. It's now a way to establish credibility in your field, or reach an audience who needs you! In this episode, Juli shares some really great insights about the difference between TikTok and Instagram which you'll want to hear!Things mentioned in the episode:The dress transition:https://www.tiktok.com/t/ZT8UqK15a/Juli's comedy - a teaser clip: https://www.tiktok.com/t/ZT8UqtAUe/According to Helen, Commando over Spanx any day of the week - here are the go-to items she mentioned on the episode:Sheer Tights: https://www.wearcommando.com/products/keeper-sheer?variant=12307633602613Slip:https://www.wearcommando.com/products/new-double-faced-tech-full-slip?variant=7365268176949Emma Chamberlain's YouTube channel::  https://www.youtube.com/c/emmachamberlainWorkshops:https://www.hellosocialize.com/c/workshopsWhere to find us:@yourstruly.thepodcast on Instagram@themuthership on TikTok and Instagram@julipolise on TikTok and Instagram@themuthership_official on YouTubeOur awesome editor:  Nik Lokensgaard