181. Hayley Blieden, CEO Australian Super Food Company on Changing the Native Food Landscape and Balancing Passion and Relevance

In this episode, we meet Hayley Blieden, Founder, Chief Dietician and CEO at Australian Super Food Company. We talk about: How she discovered the incredible native foods that indigenous Australians have harvested for thousands of years The 3 years of research to bring new australian super foods to market The critical pivot they made which saved their business The project they're leading across regional australia to bring consistent supply to market and create sustainable jobs in the regions for indigenous aussies and farmer