#181: The Art and Science of Workforce Communication

Organizations that communicate effectively with their workforce deliver better results. According to a study by Willis Towers Watson, companies with high effectiveness in communication and change management are 3.5 times more likely to significantly outperform their less effective peers. They: •Attract top people •Engage employees fully •Achieve a superior bottom line It's NOT about transmitting information. Workforce communication is listening to people and using key principles to grab attention, inspire trust, and nudge behaviors of people to deliver results that matter ... all within the crazy complexities of a human organization. Learning and practicing the principles of effective communication can help you become a better leader, a more successful businessperson, and maybe even a better person overall.