#181: What’s Your Story? - Zach Czirr - Two Tree Guys

What this episode covers

Zach Czirr of HAIX Boots shares his journey from beer marketing to building premium footwear brands for first responders in the U.S. Born and raised in Lexington, Kentucky, Zach has always been a marketing guy with a passion for elevating strong brands. After a life-altering cliff-jumping accident at 29 that shattered his heel, quality footwear became deeply personal. Now based at HAIX’s North American headquarters, Zach helps grow a European-established brand in the U.S., highlighting why HAIX boots, built with bull leather and top-tier craftsmanship are made to last.

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Frequently Asked Questions

How long is this episode of Two Tree Guys?

This episode is 29 minutes long.

When was this Two Tree Guys episode published?

This episode was published on January 30, 2026.

What is this episode about?

Zach Czirr of HAIX Boots shares his journey from beer marketing to building premium footwear brands for first responders in the U.S. Born and raised in Lexington, Kentucky, Zach has always been a marketing guy with a passion for elevating strong...

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