183 This Simple Strategy Made $200k in 12 Months (COPY THIS) episode artwork

EPISODE · Jul 7, 2025 · 30 MIN

183 This Simple Strategy Made $200k in 12 Months (COPY THIS)

from The Art of Selling Online Courses · host John Ainsworth

Send us Fan MailI've put together a complete upsell page template for you, including AI prompts for writing each section. You can grab it free at datadrivenmarketing.co/upsellI've got to share this story with you because it's honestly one of the craziest results we've ever achieved. My team and I helped someone make $200,000 in 12 months using a single funnel hack - and here's the thing: I've never met her, never talked to her, never even exchanged an email with her. Nobody on my team has either.In this episode, I sit down with Boris Mez, one of our funnel experts at Data Driven Marketing, to break down exactly how this works. Boris has 8 years in sales and marketing and has scaled multiple seven and eight-figure course businesses. The guy knows his stuff.Here's what we cover:Why most course creators will never scale (and it's not what you think)The brutal difference between a 7% and 20% converting upsellHow to structure the perfect upsell page with our 13-element frameworkWhy "slap it and pray" upsells are killing your revenueThe exact offer types that actually convert (most people get this completely wrong)Boris walks through a recent client case where we took their upsell conversion rate from 7.8% to 20.1% - that's nearly a 3X improvement. He reveals our four-step system: Acknowledge, Reassure, Redirect, Offer, and explains why 80% of your results come from getting the offer right.Look, if you're selling courses - whether it's a $27 ebook or a $2,000 program - you need upsells. It's probably the only way you're going to scale. Every single business needs this.

Send us Fan Mail I've put together a complete upsell page template for you, including AI prompts for writing each section. You can grab it free at datadrivenmarketing.co/upsell I've got to share this story with you because it's honestly one of the craziest results we've ever achieved. My team and I helped someone make $200,000 in 12 months using a single funnel hack - and here's the thing: I've never met her, never talked to her, never even exchanged an email with her. Nobody on my team has e...

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183 This Simple Strategy Made $200k in 12 Months (COPY THIS)

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This episode was published on July 7, 2025.

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Send us Fan MailI've put together a complete upsell page template for you, including AI prompts for writing each section. You can grab it free at datadrivenmarketing.co/upsellI've got to share this story with you because it's honestly one of the...

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