183. Yuta Katsuyama: Folding Culture Into Every Rice Ball

from I am Consciously Curious · host Victor Chan

Yuta Katsuyama moved to Chicago to study design and business — and quickly noticed something missing: onigiri. What started as a personal craving became a brand now stocked on over 60 shelves across Chicagoland. Yuta talks about bridging Japanese food culture and American entrepreneurship, and what it means to build something from pure necessity.https://www.onigirikororin.com/https://www.instagram.com/onigirikororin_riceballs/https://www.instagram.com/yuta.kororin

What this episode covers

Yuta Katsuyama moved to Chicago to study design and business — and quickly noticed something missing: onigiri. What started as a personal craving became a brand now stocked on over 60 shelves across Chicagoland. Yuta talks about bridging Japanese food culture and American entrepreneurship, and what it means to build something from pure necessity. https://www.onigirikororin.com/ https://www.instagram.com/onigirikororin_riceballs/ https://www.instagram.com/yuta.kororin

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183. Yuta Katsuyama: Folding Culture Into Every Rice Ball

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This episode was published on April 22, 2026.

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