#184 | The 1 Hidden Roadblock Affecting Your Medical Device Exporting Launch And How To Change It Fast (For Clinicians)

Are you frustrated by low adoption rates despite enthusiastic feedback from clinicians?This episode dives into the misconception that clinical enthusiasm translates to commercial success. We discuss how understanding your decision-making unit is crucial for effective stakeholder engagement.By listening, you'll discover:How to map out your decision-making unit effectivelyThe true decision-makers who influence adoptionActionable strategies to address objections directlyTune in now to uncover crucial strategies that could save your medical device launch.Book a 30min Healthcare Export Accelerator discovery callMessage me via DM on LinkedinThis podcast is for clinicians and solo founders feeling stuck in turning their medical devices into real businesses, with practical insight on go to market strategy, sales strategy, product launch, sales plans, business growth, exporting, selling internationally and how to scale up their international sales in MedTech.