184: What Makes a Good Website, with Erika Godwin

Is your website working for you? When did you last update it? Erika Godwin, owner of Barketing Solutions, shares what it means to have a modern website and why it's critical to running a business. From mobile friendly, to the latest PHP, Erika breaks down the elements a website needs in order to be optimized for SEO. From building trust, to communicating your culture, there is so much that a website can provide you, beyond just giving clients the ability to book. Topics on this episode: Mobile friendly? Role of SSL certificate and why care Building trust Do I need a backup of my website? Organic vs local SEO? Main take away: You don't need to know the nitty gritty details behind your website, but start asking questions and make sure it's actually working for you. Full show notes and transcript Sponsored By: Pet Perennials Promo Code: Use 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days Time to Pet Promo Code: 50% off first 3 months Support Pet Sitter Confessional