185 – Greetings! Get Your Ideas Out to the World with Adam Donato of Card Isle

The greeting card industry hasn’t really seen anything new in the last 50 years … except for the cards that play music when they’re opened. Card Isle is a company, founded by three engineers, that changes that. They’ve captured all the magic that comes from a tangible greeting card and made it easier to find that perfect card. Whether you run an e-commerce shop, take most of your orders over the phone or have a brick & mortar store, Card Isle sets you up with more selection than a Hallmark store. It also eliminates the headache of guessing what card designs will sell. Business Building Insights Adam is an entrepreneur because he likes creating and doing things others haven’t done. Go out and talk to customers to understand what problems they are facing. Find out what needs to be solved. Meet people where they are already. Take direction on your next steps from people using your product. Getting the right partner makes a big difference. It must be someone you can count on and trust. In a company there should be a hierarchy. There needs to be one CEO, someone who will make the tough decisions. At the end of the day it’s the execution that matters. It’s how you take an idea and turn it into something real and tangible. There’s a culture to help each other in the world of entrepreneurs. Find a mentor who can help you be successful. Contact Links Website Facebook Instagram Pinterest Twitter LinkedIn Gift Biz Resources Join our FREE Gift Biz Breeze Facebook Community If you found value in this podcast, make sure to subscribe and leave a review in Apple Podcasts or Google Podcasts. That helps us spread the word to more makers just like you. Thanks! Sue