#185: Where Are Your Customers? Solving the Entrepreneur's Biggest Question

Are you struggling to find customers for your business? In this insightful episode, Scherrie L. Prince interviews Collin Stewart, entrepreneur, sales expert, and co-founder of Predictable Revenue, who reveals the critical mistake most founders make when scaling their business. Collin shares his candid journey from building a CRM system nobody wanted to bootstrapping a company that went from zero to $1 million in just three months. He emphasizes why entrepreneurs must "prove it before you scale it" and explains his practical two-part framework for achieving predictable revenue: consistent top-of-funnel leads and consistent sales processes. You'll learn why premature scaling kills startups, how to conduct effective customer development interviews, and practical ways to find your first 20-50 customers through strategic referrals. Whether you're a solopreneur or small business owner wondering where your next clients will come from, Collin's pragmatic advice from his upcoming book "The Terrifying Art of Finding Customers" will help you build sustainable growth and play big faster.