#187 – Experimentando canales de venta alternativos con Diego Arroyo de Laagam

from Growth: el podcast de Product Hackers 🚀

Charlamos con Diego Arroyo, cofundador y CEO de Laagam sobre cómo experimentan con nuevos canales de venta en su eCommerce.La experimentación es una de las grandes claves del Growth. Resulta casi imposible crecer más que otros si no encuentras tu propio camino, tus propias palancas de crecimiento. Y salvo que seas un ser que todo lo ve, para encontrar esas palancas vas a tener que probar una y otra vez hasta encontrar lo que a ti realmente te funcionaY esto es lo que hace nuestro invitado de hoy. Diego Arroyo es CEO y cofundador de Laagam, una marca de moda que está creando sus propias reglas del juego. Desde producción just in time, un modelo más sostenible y centrado en proximidad, hasta jugar con nuevos canales de venta como live Shopping, twitch, ventas privadas en Whatsapp, utilizando el podcast como canal de captación y de financiación de su empresa y muchísimo más. Nuestro patrocinador de la semana es Abaq, la gestoría en la palma de tu mano. Utiliza el cupón ENDIGITAL y consigue 30 días gratis en https://www.abaq.app/ Índice del episodio00:00Bienvenida y presentación del episodio 187 por parte de José Carlos Cortizo3:00Presentamos a Diego Arroyo de Laagam4:20¿Qué es Laagam? Una DNVB centrada en moda de mujer.6:10Su apuesta

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This episode was published on February 24, 2021.

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