187: How to create more emotional B2B marketing (feat. Ashley Poynter)

from The Business Storytelling Podcast · host Trappe Digital LLC

Ashley Poynter, of https://contentrewired.com, joined me on this episode to talk about how we can create marketing that tells stories with more emotion. Emotion can help us advance in the B2B buying cycle because our brand can stand out with the buying committee. Enjoy the episodes and for other previous episodes please go here: https://ChristophTrappe.com/podcast

Episode metadata supplied by the publisher feed · Published Aug 29, 2020

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187: How to create more emotional B2B marketing (feat. Ashley Poynter)

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