#189: Threads of Success: Boost Your Branding with Kathryn Bell

Jenni Bush and Kathryn Bell discuss the importance of branded clothing for businesses, particularly in the equestrian industry. They cover topics such as the ease of ordering process, considerations for logo design, and the importance of simplicity and recognisability in branding. They also discuss choosing colors for branded clothing and offer tips for getting started with branding and logo design. The conversation concludes with the launch of the Equestrian Business Support Network Team Shop and advice for starting a business, including the importance of networking and finding joy in what you do. Takeaways Branded clothing can be a powerful tool for promoting a business and creating a sense of belonging. When designing a logo for embroidery or printing, it is important to consider resolution, colors, and legibility. Simplicity and recognizability are key in logo design, and it is important to choose colors that stand out on different garments. Networking and building relationships are essential for business success. Having clarity, setting goals, and finding joy in what you do are important for long-term business growth. Chapters 00:00 Introduction and Background 01:09 Importance of Easy Ordering Process 02:42 Considerations for Logo Design 04:15 Simplicity and Recognizability in Branding 05:11 Choosing Colors for Branded Clothing 08:14 Tips for Getting Branded Clothing 10:57 Choosing Base Colors for Branded Clothing 13:49 Preparing for Ordering Branded Clothing 15:05 Launch of Equestrian Business Support Network Team Shop 16:05 Special Deal for Equestrian Business Support Network Members 17:20 The Importance of Branded Clothing for Business Promotion 18:47 Networking and Building Relationships 20:19 Belonging and Identifying with Branded Clothing 21:20 Advice for Starting a Business 23:17 Importance of Clarity and Setting Goals 25:42 Finding Joy and Flexibility in Business 27:03 Dealing with Challenges and Complaints 28:45 Controlling Emotions and Differentiating Business from Personal 29:24 Importance of Strategy and Vision 30:19 Contact Information and Conclusion LINKS - Find out more about Team Equestrian Shop Here https://www.teamequestrianshop.co.uk/ Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork See Jenni Bush for business support and Coaching here https://JenniBush.com