19. Building a Podcast Brand and Finding Your Voice with Quia Morgan-Hill

Quia Morgan-Hill knows how to make a brand stand out in a crowded media space, and she’s been doing it for over a decade. From her start in radio to building a full-service multimedia company, Quia has mastered the art of blending authenticity, strategy, and connection. In this episode, we talk about her journey, her unique approach to booking celebrity guests, and the mindset shifts that keep her work rooted in passion and purpose. She also opens up about resilience, navigating male-dominated industries, and why nostalgia plays such a big role in her storytelling.We Chat About:How to market your podcast and attract the right audienceStrategies for booking celebrity guests and making authentic connectionsWhy energy and integrity are non-negotiables in business relationshipsTurning nostalgia into a unique brand advantageLessons from setbacks and walking away from the wrong opportunitiesBalancing creativity with the business side of mediaBuilding resilience after personal loss and finding peace of mindAbout Quia Morgan-Hill:Quia Morgan-Hill is a seasoned multi-media connector and founder of Quia’s Communication LLC. Born in a small town in Kentucky and raised in Columbus, Ohio, she has built a career rooted in dedication and hard work. Her journey began over a decade ago as an on-air personality, working with several radio stations including Power 1075/1063FM, WTMH Radio, and WNCI 97.9FM. She also gained valuable experience behind the scenes at television stations such as ABC6/FOX28 News and NBC4 News, where she contributed to daily news production.Her company, Quia’s Communication LLC, has evolved into a comprehensive multi-media firm. It offers a wide range of services including content creation, brand management, event planning, podcast launching, and social media strategy. The company is committed to delivering high-quality representation for every client, ensuring excellence from start to finish. Services also include logo and graphic design, website development, and event hosting. Additionally, the company provides modeling opportunities and features an online booking system to streamline scheduling and avoid location-based conflicts.Connect with Quia:Podcast: 90s Girl Boss – The Quia Morgan-Hill ShowThreads: https://www.threads.com/@quiamorganhillInstagram: https://www.instagram.com/quiamorganhill/Other Resources:Follow the OFFICIAL “loves music” playlist on Apple Music: ​​https://music.apple.com/library/playlist/p.4Y0J406i03DQrX“loves music” playlist on Spotify: https://open.spotify.com/playlist/0qE3kq89oyg3tFNbmRfHEO?si=vopaKQnNS8OHn0r2fFTVBgCheck out the “loves music” podcast website: https://www.podpage.com/loves-music/Julian on Facebook: https://www.facebook.com/julian.jones.9484Julian on Instagram: https://www.instagram.com/julianjones417/Julian on Threads: https://www.threads.net/@julianjones417Check out Julian’s book: https://www.amazon.com/dp/B0B6QYX6RLMusic Mentioned in this Episode:Songs:“Freak Like Me” – Adina Howard“T-Shirt and My Panties On” – Adina HowardArtists & Bands:Lauryn HillMariah CareyPretty RickyH-TownBoyz II MenChris BrownNe-YoDrake