EPISODE · Aug 31, 2018 · 54 MIN
190 The 4A's of Marketing by Jagdish Sheth
from The Marketing Book Podcast
"The 4 A's of Marketing: Creating Value for Customer, Company and Society" by Jagdish Sheth and Rajendra Sisodia Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/4-a-marketing-jagdish-sheth
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190 The 4A's of Marketing by Jagdish Sheth
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