#192 - How To Build and Scale a Gym The Right Way - Jordan Wong

Today I got to sit down with Jordan Wong, the owner and coach of Showcase Strength & Fitness. A lifelong strength athlete with nearly two decades of experience in powerlifting, Jordan is a former all-time world record holder in the squat. He draws on his experience under the bar to coach athletes and everyday lifters to get stronger, build confidence, and train with purpose. Through Showcase Strength & Fitness, Jordan is committed to creating a high-level training environment for lifters of all ages and experience levels. We discussed:1:10 New building, new scale3:40 Hidden costs of expansion5:30 The glorified trainer trap11:20 Building revenue verticals16:50 Saying no to bad money23:30 Filtering member feedback28:00 Doing fewer things better33:30 Community beats paid ads47:30 Seasonality in business and training54:30 Care as the strategy58:48 Why coaches need YouTubeFind JordanWebsite - Showcasestrength.com IG - @wongstwong and @showcasestrengthandfitness __________Paul's singular goal is to raise the bar for coaching. He is committed to being the signal through the static of the fitness and health industry. If you're a coach looking to take their education to the next level, make sure to visit www.coachescorneru.com. If you're interested in coaching from Paul and his team, please visit www.masterathletic.com Find him on Instagram: @pauloneid, @coachescorneru, @masterathleticperformance__________-🌟 Make More Money and Improve your Services as an Online Fitness Coach:www.coachescorneru.com💪 Use Training and Nutrition for Peak Performance:www. masterathletic.comWho am I and why should you listen to me?Paul is a Coach, Educator, Mentor, and Athlete with a single goal - to raise the bar for online coaching. He holds Master of Science Degrees in both Exercise Science and Sports Management. He is a Certified Strength and Conditioning Specialist, Certified Exercise Physiologist, and Certified Olympic Weightlifting Coach with 15 years of experience as a Strength and Conditioning Coach in varying capacities from youth to professional athletics.RAISING THE BAR FOR ONLINE COACHING!