#192 Why The NBA's New In-Season Tournament Is Really About Media Rights

from The Joe Pomp Show · host Joe Pompliano

The NBA has seen its regular season viewership decline over the last several decades, and players routinely conduct load management throughout the season. So the NBA recently announced the addition of a new in-season tournament, and today’s podcast examines why its timing is critical to the league’s new media rights deal. Enjoy! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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