193: The People Behind the Products: Embracing Digital Transformation in Nonprofit Fundraising with Michelle Boggs

In this episode of What the Fundraising Podcast, join us for an informative discussion on the future of nonprofit fundraising and the indispensable role of technology in achieving meaningful change. Gain valuable insights on navigating the digital fundraising landscape and leveraging technology to scale impact! Meet Michelle Boggs, the Executive Nonprofit Industry Advisor at Classy. With nearly 20 years of social impact experience, Michelle provides subject matter expertise and leadership in the nonprofit sector, fundraising, and development. She supports Classy's marketing and sales teams in creating authentic conversations with nonprofit leaders and building solid and trusted relationships that drive impactful missions and outcomes. In this episode, you will be able to:  Learn about the importance of integrating digital strategies into overall fundraising efforts. Discover how to create a modern, seamless online giving experience. Examine the role of creativity and risk-taking in nonprofit marketing and fundraising campaigns. Recognize the benefits of personalized donor experiences and flexible giving options. Understand the significance of meeting donors where they are and using technology to scale impact. Gain insights into successful case studies of nonprofit organizations embracing digital innovation. Get all the resources from today’s episode here.  Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.