#193 - Why Broad Topics Don't Book Stages episode artwork

EPISODE · May 3, 2026 · 8 MIN

#193 - Why Broad Topics Don't Book Stages

from Grow Your Public Speaking Business · host Wendi McNeill

Why Broad Topics Don't Book Stages ... And What to Say Instead I've been thinking about Africa lately. Growing up, my parents ran mission trips, and what I watched them do every single time was get specific. This village. This well. This need. That specificity is what got things done. And it's exactly what gets speakers booked. In this episode, I'm talking about why broad topics keep talented speakers from getting hired and the simple, specific shift that changes everything. In this episode: Why event planners need specificity, not generality The difference between a topic that floats and one that stops the scroll How to identify who you're really for and what problem you solve Why "marketer first, speaker second" starts with your topic The doable momentum move you can make on your message this week Free Resource: Ready to pitch your message to real stages? Grab my free list of 50 Events Looking for Speakers. Real opportunities actively seeking speakers right now, and the best way to step into our world. https://charlijane.com/call-for-speakers Ready to go deeper? Come join us inside Charli Jane Speakers Club, where we help you nail your message AND give you AI-powered tools to find real opportunities and pitch with confidence.  https://charlijane.com/charli-jane-speakers-club 

Why Broad Topics Don't Book Stages ... And What to Say Instead I've been thinking about Africa lately. Growing up, my parents ran mission trips, and what I watched them do every single time was get specific. This village. This well. This need. That specificity is what got things done. And it's exactly what gets speakers booked. In this episode, I'm talking about why broad topics keep talented speakers from getting hired and the simple, specific shift that changes everything. In this episode: Why event planners need specificity, not generality The difference between a topic that floats and one that stops the scroll How to identify who you're really for and what problem you solve Why "marketer first, speaker second" starts with your topic The doable momentum move you can make on your message this week Free Resource: Ready to pitch your message to real stages? Grab my free list of 50 Events Looking for Speakers. Real opportunities actively seeking speakers right now, and the best way to step into our world. https://charlijane.com/call-for-speakers Ready to go deeper? Come join us inside Charli Jane Speakers Club, where we help you nail your message AND give you AI-powered tools to find real opportunities and pitch with confidence.  https://charlijane.com/charli-jane-speakers-club

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#193 - Why Broad Topics Don't Book Stages

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This episode was published on May 3, 2026.

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Why Broad Topics Don't Book Stages ... And What to Say Instead I've been thinking about Africa lately. Growing up, my parents ran mission trips, and what I watched them do every single time was get specific. This village. This well. This need. That...

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