#194 - Tono Mandly, Riogrande: Taking on the $100B LATAM DTC Market

from DTC POD: How The Best Brands Are Built · host Tono Mandly, Ramon Berrios, Blaine Bolus

Tono Mandly stopped by DTC Pod's Miami studio to discuss the current consumer landscape in Latin America and how Riogrande is filling a gap in the consumer market, the startup scene in LatAm, the challenges of building DTC Brands in Latin America, and the incredible potential for this $100 billion e-commerce market.3:47 - 10:22 Tono's background10:36 - 14:22 Ecommerce landscape in LatAm14:28 - 16:47 Challenges in LatAm Ecommerce17:03 - 21:18 What is Riogrande21:21 - 23:46 Consumer landscape in LatAm26:22 - 29:12 Operating in different countries 30:07 - 33:59 Startup scene in LatAm34:17 - 36:12 Fixing the lack of trust between consumers and businesses38:12 - 40:10 Opportunity in LatAm40:12 - 41:53 VCs in LatAM 41:55 - 43:07 Who should join YC This episode is brought to you by OpenStore:Visit https://open.store to get a free, no-obligation offer for your e-commerce business from OpenStore in 24 hours. Have any questions about the show or topics you'd like us to explore further? Shoot us a DM; we'd love to hear from you.Follow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokTono Mandly- CEO of RiograndeRamon Berrios - CEO of Trend.ioBlaine Bolus - COO of OmniPanel

What this episode covers

Tono Mandly is the co-founder of Riogrande, a Y-Combinator startup building local e-commerce brands, through acquisition and incubation, for the emerging middle class of Latin American consumers. But Mandly's entrepreneurial story begins in his hometown of Spain where he started his first e-commerce business at 16 years old selling men's suspenders and apparel. Mandly graduated from University and briefly worked as an investment analyst at Lazard. Realizing investment banking wasn't for him, Mandly hopped into the startup scene working as Head of Expansion at Grin Scooters and angel investing on the side. He then applied to Y-Combinator where he came up with the idea for Riogrande.

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#194 - Tono Mandly, Riogrande: Taking on the $100B LATAM DTC Market

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This episode was published on May 11, 2022.

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