197: How to Fix the Pain Points Around Demoing

In this episode of the Sales Hacker Podcast, we have Jonathan Friedman, CEO & Co Founder at Demostack. Join us for a conversation about how Jonathan’s company is helping reps tell the story of their companies more effectively and productively — Freeing up time to spend in more engaging conversations with their customers and prospects.What You’ll LearnThe origin story that comes from a deep affinity w/ a specific problemBuilding Demostack in response to a lack of correct informationThe concept of a team, not a family Show Agenda and TimestampsAbout Jonathan Friedman & Demostack [1:51]From young entrepreneur to professional background [4:38]Key strategies to getting a company off the ground [11:25]How quickly categories can spring into existence [16:58]Building the right kind of culture [20:22]Why the demo is so messed up [25:00]Paying it forward [29:55]Sam’s Corner [33:30]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.