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198. The Maddest Men of All

Advertisers have always been adept at manipulating our emotions. Now they're using behavioral economics to get even better.

Episode 198 of the Freakonomics Radio podcast, hosted by Freakonomics Radio + Stitcher, titled "198. The Maddest Men of All" was published on February 26, 2015 and runs 32 minutes.

February 26, 2015 ·32m · Freakonomics Radio

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Advertisers have always been adept at manipulating our emotions. Now they're using behavioral economics to get even better.

Advertisers have always been adept at manipulating our emotions. Now they're using behavioral economics to get even better.


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