on 19 keys and this is high level, I appreciate it. And so our ability to be able to have these long lasting names and brands and create new symbols in a culture that represents our prosperity, our growth, our class, our wealth, that's key. So you have to think about it bigger because they're going to automatically leverage the narrative that you can't do better than when I'm going to give you, right? Maybe not right now, but in the future I can.
And if I hold onto this, my church is going to be doing better. And they've got more leverage. Whatever their better is, I have to value what your better is. Right.
I don't value your better because I value what I think is better. Exactly. So what you've ever seen, I've seen courtside. I'm always a sire.
Yeah. They look at who's that guy? Yeah, I'm in black luxury. We got better than that stuff you got on.
We got to stop. You said something earlier. I got to stop creating these beautiful brands. And then once you get the money, the way you showcase the celebration of your success is by buying everybody else's brand and stepping outside.
Like, look, I made it. Your brand should be the look I made. Exactly. And that's it.
When I'm out there, I ain't wearing that much idea. And they said, let me do that on these leather jeans. And they said, let me do that. And they're like, who's that?
That's yours? You and he might know straight through the shoomabag. Yeah. Because why am I going to give them half of what I made without them doing the work?
And they make no sense. As soon as you put yourself in the story, like you said, you give me some of that wholesale. Now I made a sell-out from wholesale. They're going to sell it for $1,200.
That made me the price when I wanted it. Because I'm not trying to price my people out. But I want them when they have the dope stuff on. Like I sell leather pants, leather jeans for $250.
These are the regular thin, fast-fashion jeans for $1,300. So the people who win it, they know, they're like, yo, we got to stop buying brands and buy quality. That's always been my thing. But that's how I was able to continue to do what I do because I teach them the quality.
I used to bring out a scale and put a shirt on it. I said, this is a T-shirt. Now, this is two ounces. This is an 8-ounce T-shirt.
How long do you think this is going to last over that? And this one costs less. So I tried to teach. I like them 6-ounce shirts.
Right? You got to, you know what I'm saying? You have to teach your customer what's quality. Because now, when I grew up, there was no fast-fashion.
There was no H&M, none of that stuff. And nobody went shopping every week. You brought pieces because you brought quality. That's why people like to go thrifting now.
Because they're going to go to thrift shopping and get a shirt from the 80s. That was made to last forever. These clothes now are lasted, washed. They're made to last three spend cycles and it's a wrap.
The buttons is going everything. So, the quality. Everybody's doing trends. Trends.
Trends. These trends. Social media, social media, social media, social media, social media, social media, social media. Overly buying stuff they don't need because they're buying perception.
They want to show people like, I'm doing something. That's the reason why people buy the white brands. You got Gucci on. People know it's expensive.
That's why people with a project, they sell drugs. But then they want to be on the corner with Gucci and Louis. Because now, they know like, they're in shawing. I don't know.
Like he got to be making money. Right. So these are class and wealth and social status. Yeah, it's that class.
You know like if you're at a gaming, of course I, you know that first paying 6-figure money, but then you got the guy up there. It's the social, that's America. Right. Calvulism.
You're fitting that. That goes back to Roman times in different European societies where the shoes that you wear represented your wealth status. Right. It would be certain colors, certain things that was on there.
So certain people couldn't wear it. Like the slaves and things of the nature they were barefoot. Yup. Yup.
Yup. Yup. So certain people of certain, you know, status and class and even today, you know, shoes representing a person, sexual preference, wealth and class, status, identity. Right.
And so what they realize is that they say that well, you are poor, you want to be rich. So we can make you look rich. Right. So you got caught up in looking rich versus living rich or living wealthy, right.
And setting up actual wealth systems. Right. If you teach a people instantly, this is how you rob most people of their customers. You get rid of their insecurities, right.
And you educate them. Right. Right. Ignorance and insecurities, fees, consumerism.
That's a fact. Right. Because you're trying to cover up all your issues. Right.
And so, you know, you say, well, I'm not perfect, but then we're going to do shopping. And then you go buy something, you feel like representing something better than you. And so if I put this on, people see this, they don't see me no more. It's my shield.
Right. Yeah. Right. If I'm teaching financial education, if I'm teaching people health, if I'm teaching, you know, all of these different sciences, I'm healing my people to where the brands can no longer be predatory, right, on our scars and our traumas and our triggers.
Right. Because we're trying to become more than we know who we are. But when you know yourself, I don't need that. You know what I mean?
I see my older brother, man. He used to pick up the fly as bad as women in the world in a dirty t-shirt. And he told me, like, you know, it's about who you are. Right.
The way you're able to speak. Like make her laugh. Like, and then I realized, and they got nothing to do with what you got on. No, because most women don't even care about this stuff.
Yeah. Right. That's a fact. They say America is the greatest country in the world.
No, it's the greatest country in the world. Right. Because I heard you, you know, got to pay for school. That's a fact.
I'm like, no, that felt like, you know what I'm saying? Yeah. People, school, health care, all these things that become like what we fight inside our democracy for, that's a normalcy for them. Yeah, normal.
Yeah. It's crazy. But we're advertised as, oh, we're the greatest country in the world. Right.
And just that idea of like, all right, so us as a people, right, we don't like, if we say something that's made in Africa, actually, it's starting to become more of a value thing now, right, because we're starting to recreate those connections to the motherland. We like, oh, this is made in Africa. We feel that's more ethnic, right? We feel that's more cultural.
And we don't, it's, there's no Africa is bad value. No, when it comes to clothing, well, we don't realize there's no stereotype against made in Africa, right? Because Africa's always been the motherland of resources and skill. And so that whole made in China thing can disappear now.
That whole, oh, this is made in Italy can disappear because dimsters is over there that's putting together stuff in African markets are just as skilled as the Italian artisans, right? And so once you be able to create that comparison, the only thing that they don't have is a pathway for import export and access to different textiles so that we can create that industry between let's say Ghana or, you know, South Africa to America, even in Italy, when you say that the Italian are, you know, they're not even one's making it. 80% of the factories called the factories are owned by China. And the people who work in the art Chinese.
And then they tell you man, carving up the stuff making it. That's why, so the thing is people understand too with the Louis Vuitton and all of these legacy brands, when they started, it was like me and you, we're so in the clothes in our fashion house, right? They didn't store, they ran houses up in the car fashion houses and they would sew the clothes, oh, this is for the queen, oh, this is for the nobles, right? They made clothes for royalty.
And that's how they got their name. That's how they got their name, right? But then they started selling their name because like, oh, this is Balenciaga. Right, but they got those fashion houses and that's what most people don't realize.
But see what people don't realize is look how many stores around the whole world, right? That was custom. That was custom, one of one for these certain people. And that's how the name got big.
And then what they did now, what they do now is they leverage the name like kind of like what Kanye and Adidas, Kanye owned the name Yeezy, but not this design. So they were giving him a level percent for using his trademark on their shoes, right? That he helped design too. But they were, it's just that name, same thing with Virgil off white, Virgil didn't own off white.
He took the two, he couldn't get paid $2 million a year in his salary. I thought he owned it at a point in time. Never owned it. That's why if you watch it after this, watch the breakfast, again, if you got to take my off white son.
So if you, if you, if you watch the interview with the Appadend on the breakfast club, he tells you that. He said these guys don't own these brands. Yeah. They take a salary, right?
So even fear of God, you know, only that he owns the name fear of God. But because they had a, they had a spark, right? You know, I'm Kanye's boy. I'm Kanye's boy.
I'm on my own brand. So these venture capitalists come and you know what? Hey, we, we're going to buy your brand. Right.
So you're going to get it all built up. Right. That's why people just be mad at virtually. Look at his employees.
He had no black employees. His employees is white because they, the same Paul and Andrew's same company owns off white. That's the same thing. The same stuff.
Same way. They put off white label on the pay. But that, that's how they work. So it's the same thing with these because there's so many stores.
There's no way that these closer, if it's ready to wear on the shelf, it's made in a sweatshop. So you're literally just paying for that name that earned this value from the times with the action first started, where like you say, segregation, where we can get it. So it became a thing, but we wanted to have that because we wanted to feel closer to normal. Right.
It's not like it feels like white people treated us different. We were three-fifths of a man. So we had the same clothes that they had. And one time we couldn't own it.
Now we can own it. Now we feel closer to normal. Right. Right.
Like a four-year-old. And if we're closer to normal, then we started getting that breakdown. Okay. Well, then our people who still live in the hood, they can't afford that.
But we're closer here to the white people. Right. And these people are not. And they still doing to this day.
Right. When you see people bragging about Amir, or Louis Vuitton, because you go to hoods and people win a pay list. Right. They don't got that.
So now you feel like you at least leave this person. Right. And you're the same person. You're the same person.
You don't own anything. You spend $100,000 a year on clothing from these famous fashion brands, and you have even purchased the property. And if you were to say that $100,000, you would actually be more wealthier. Yes.
So by not wearing a clothes makes you wealthier, but by wearing a clothes that robs you. Higher consciousness means fashion. Means design. Means representation of your higher self.
How do you actually earn your crown? Have some knowledge of self? You have to be actively working on the path, consistently doing something, grading your life. Right?
Now you don't have to be a billionaire. You don't have to be a celebrity. I know I've crowned many people throughout my time. But it's more so about you recognizing who you are and you're having something next to that.
You're everyday fashion. You're everyday staff. You've never seen you without my crown. Why?
Because I represent who I am and I want that to communicate every single time I walk outside. The sun, when it starts representing freedom, justice, equality, and enlightenment. Representing truth. And that universe of mine.
Tap in to the frequency of higher consciousness and purpose. If you want to represent those same standards at a higher level, and you want to have something that you can adore that represents your rulership and this universe, make sure you tap in and go to Cramos, Niteen, and Cramos. I'm Niteen Kees, but it's all right up grand. And I want to see you get Cramos.
Tap in. I'm Niteen Kees, and it's all right up conversation. I'm Niteen Kees, and it's all right up conversation.