2.150 Profit Over Vanity Metrics with Jonathon Hunt-Mason

In this episode, Karen Kirton sits down with accountant and business advisor Jonathon Hunt-Mason to unpack the real numbers that keep small and midsize businesses healthy. If revenue looks fine but something feels off, this conversation will help you spot survival mode early and course-correct with confidence. You’ll learn: Why cash flow data is a lagging indicator and what to watch first The three numbers that matter most day to day cash flow, profit and capacity A practical bottom up approach to paying yourself first and setting a real break even The difference between accrual and cash so you do not get blindsided by liabilities How to think about benchmarks without copy pasting someone else’s model Pricing with value not scarcity and why losing the wrong client can be a win What working on your business actually looks like across different stages The role of education and accountability in making better, less emotional decisions Make sure to subscribe to stay updated with new releases on Mondays!  Visit https://www.amplifyhr.com.au/ for more insights and resources.  Free download: Unlock Business Growth Through Your People Free download: Hire right: Making your business a people magnet - Amplify HR Also Mentioned in This Episode: [email protected] www.leddys.com.au  Book a chat with Jonathon here https://shorturl.at/nLgqJ Send us Fan Mail