2. Mundane To Money Making: Turning Everyday Moments into Profitable Opportunities

For the longest time, I actually hid what set me apart. I had a coach I really looked up to in the online space tell me, “you should really hide the fact you work nights and weekends, it screams you don’t have boundaries” so I did; but do you know what that actually did? Made me not have boundaries. I was actually working nights and weekends so I could portray to the online space that I was actually working during the days and because of that, I was just non-stop working which is NOT why I got into business. I kid you not, the moment I embraced what set me apart, “The Late Night CEO” everything changed. I am now booked out in my 1:1 and having people reserve working with me when it opens back up, I have 27 long term clients in the mastermind, and I have solid relationships in the online space— all because I embraced what others see as mundane. Does that mean I only work with people who work nights? Hell no, and you embracing what sets you apart also does not limit you. I want you to reflect on your brand. What is it that really sets you apart? How are you embracing that when you show up? How are you embracing it with your clients? How can you embrace it even more? A free space is coming soon where we can break these down more together Ps. Wanna sit in? Hit me up on IGWebsite:⁠ https://marra-mcdonald.mykajabi.com⁠Substack:⁠ https://marramcdonald.substack.com⁠Instagram: ⁠https://www.instagram.com/marra.mcdonald/