2 secrets for winning email content calendars | Takeaways from COVID Culture

Check out Churn Flags – my new retention podcast – if you’re in SaaS: Apple • Spotify • YouTube • Other platformsLet’s dive into the strategies and methods used in the Tailwind onboarding email, featured in Episode 15.Ideas you don’t want to miss(01:36) Takeaway #1: Keep your content goal-oriented(06:17) Takeaway #2: Keep your content action-oriented(07:12) Takeaway #3: Don’t forget that sender name reputation is worth more than subject line click-abilityLinks from this episodeTake a look at the email we featured in Episode 15Balance your content and promos better with my Promo and Launches Playbook or with my Campaign Ideation MasterclassFree consult when you sign up to ConvertKit using this affiliate link. Terms and conditionshere.Give me feedback on Season 1 so I can improve for Season 2Follow Nikki on LinkedInGet Nikki's email musings at ⁠nikkielbaz.com/subscribe ⁠Let me know what you thought about the episode by emailing [email protected] consult when you sign up to Kit (formerly ConvertKit) using this affiliate link. Terms and conditions here.