EPISODE · Jul 26, 2021 · 41 MIN
20. “A f*^%ing Slack channel"
from Overheard: Where Venture Meets Culture · host Listen
ICYMI… An online sneaker community, raised a $12.5M Series A to give fans a curated place to navigate the world of shoes. As sneakerheads and community nerds, this opened up the conversation of what it means for a brand to have a community and what it doesn’t. JoJo, Brentos, and Rick unpack the difference in showing up versus showing off and how brands build and sustain community. Bonus points if you’re able to guess how many times we say the word “community”. A word from our portfolio: Interior Define provides state-of-the-art customization tools, free design guidance and in-home swatches, to give you everything you need to design the perfect new couch from the comfort of your old one. Check out interiordefine.com for all your furniture needs.Host: Joelle CosmasGuests: Brentos Fernandez and Rick DesaiFollow Us:LinkedInInstagramTwitter
What this episode covers
ICYMI… An online sneaker community, raised a $12.5M Series A to give fans a curated place to navigate the world of shoes. As sneakerheads and community nerds, this opened up the conversation of what it means for a brand to have a community and what it doesn’t. JoJo, Brentos, and Rick unpack the difference in showing up versus showing off and how brands build and sustain community. Bonus points if you’re able to guess how many times we say the word “community”. A word from our portfolio:...
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20. “A f*^%ing Slack channel"
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