20. Bryce Burtless - Wild + Willow Direct Care | What Are We Talking About? | Ben Lewis episode artwork

EPISODE · Feb 21, 2026 · 38 MIN

20. Bryce Burtless - Wild + Willow Direct Care | What Are We Talking About? | Ben Lewis

from What Are We Talking About? · host 428 Podcasts | Ben Lewis

This is a BIG one.For the first time on the show, we’re sitting down with our very first guest — and this conversation could genuinely impact families all across Branson and Southwest Missouri.I’m joined by Bryce Burtless — husband, dad, former college athlete, and soon-to-be Nurse Practitioner — who’s launching a brand-new Direct Primary Care clinic in Hollister, right outside Branson.Here’s the headline:What if you could get unlimited access to your primary care provider…Without fighting insurance…Without waiting weeks for a callback…And without 5-minute rushed appointments?That’s exactly what Bryce and his partner are building with Willow Direct Care.In this episode, we talk about:​ Why the traditional insurance-based healthcare system is broken​ What “RVUs” are — and how they quietly shape your doctor’s time​ Why many providers feel pressured to rush patients​ How Direct Primary Care flips the model• What it actually costs (real numbers)​ Why this could save families thousands per year• How faith shapes the way Bryce approaches patient care​ What it looks like to launch a business while raising a young familyWe also get personal — from Bryce’s high school baseball accident that led him into healthcare… to what success looks like 10 years from now… to why being a Raiders fan might be his biggest obstacle yet. 😅If you care about:✔️ Healthcare freedom✔️ Small business innovation✔️ Faith-driven leadership✔️ Or just understanding how the system really worksYou do NOT want to miss this conversation.This isn’t just about a clinic — it’s about rethinking how we care for people.🎧 Listen now.📲 Share with someone in Branson who needs to hear this.👍 Subscribe for more conversations that matter.Host: Ben LewisWebsite: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠428 Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Email: [email protected] Date: 02/21/2026

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20. Bryce Burtless - Wild + Willow Direct Care | What Are We Talking About? | Ben Lewis

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