20. Do Designers & Creatives Need a Niche? With Jessica Osborn

I hope you’re ready for an awesome episode of the C Word podcast, because I’m talking to Jessica Osborn all about niching. Jess is the poster child of niching because she has made it her niche, and she has so much insight to share on this topic. Jess is a business coach, podcast host and author who is all about business that puts family and lifestyle first.  When I think of Jess is think of sunshine and days at the beach because I feel like that’s where I see here hanging out the most. She’s all about a ‘less work, more life’ style of strategy that leads to faster, easier growth without succumbing to the hustle-hard mentality! In this episode we go pretty deep on niching, and in particular we diving into the question do designers and creatives need a niche? Jess and I cover: ~ What it is and what it isn’t ~ Why it's such a huge advantage for your business if you dare to do it ~ 3 key things to think about when developing your niche ~ How to leverage your niche once you define it   CONNECT WITH JESSICA OSBORN... Website Instagram Facebook   FIND OUT MORE & SAY HI! Creative Meet Business Workshop Series Creative Business Insider Creative Business Incubator Follow me on Instagram Website