#20: LAMs need a lot of work to find place in future marketing strategies

from Likely Marketing · host Shivendra Lal

Introduced at CES 2024, Rabbit R1 has gained much popularity and excitement within the tech and tech influencer community. The large action model or LAM based OS, RabbitOS, that the device operates on has shown a very unique way of AI application that goes beyond language processing. It can take action on behalf of the user by learning through observation. Even beyond garnering attention, Rabbit R1 has managed to receive 20,000 pre-orders! LAMs seem to be quite impressive. However, the technology has a long way to go before it is taken seriously by businesses and marketers alike. (00:00) Introduction (01:48) Let's talk a bit about Rabbit R1, first (04:44) Understanding R1's LAM, and LAMs in general (06:45) Direction LAMs must go in to find a place in marketing strategies (09:50) Hazy applicability of LAMs for businesses and marketers Episode Links: #16: Is your website ready for multi-modal generative search? #17: CDP as a potent option for hyper-personalized campaigns

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#20: LAMs need a lot of work to find place in future marketing strategies

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