$20 Million to Power Play · Dylan Robbins, Founder & CEO of Lucra

Dylan Robbins is the Founder & CEO of Lucra, the software company powering interactive competition for brands like Dave & Buster's, Five Iron Golf, and Chess Kings. In April 2026, Lucra announced a $20M Series B led by ARK Invest — the firm's first-ever lead investment in a startup.On this episode of Under the Number, we cover:→ Why ARK Invest led its first-ever startup round (and why it wasn't AI)→ How Lucra is rebuilding corporate loyalty as friendly competition→ The pitch process: getting grilled by Cathie Wood and Nick Grous→ Overcoming ARK's Skillz reticence and the B2B pivot that unlocked conviction→ Building the engagement layer for offline competition at scale→ Customer playbook: Dave & Buster's, Five Iron Golf, Chess Kings→ What this investment unlocks for Lucra's next chapterGet off the sidelines—subscribe to Under the Number on Substack: https://underthenumber.substack.com/Listen on YouTube → https://youtu.be/84dPJgIoqFESpotify → https://open.spotify.com/episode/5qcAisOxsUKSNIanbNesV6?si=1dTTAPzRRua02GrQQnhrIgListen on Apple Podcasts → https://podcasts.apple.com/us/podcast/%2420-million-to-power-play-dylan-robbins-founder-ceo-of-lucra/id1730764733?i=1000766213712Check out Skybox → https://www.skyboxmedia.com/#Lucra #ARKInvest #UnderTheNumber #SportsBusiness #SportsTech