EPISODE · Apr 3, 2024 · 1H 5M
20. The Online Space is Changing: Our Thoughts & Predictions
from Unfiltered · host Hannah Reed, Fran Rescigno, and Alethea Tyler
If you’re someone who sells using the internet, you’re gonna love today’s episode of Unfiltered becauseeee we’re diving into all of our honest thoughts about the online space AND where we think it’s headed. (Shout out to @groovysocial for this gem of a question.) From the things we’ve already seen changing since we started our businesses to the shifts we’re predicting for the future of marketing in the online space, we’re spilling all of our unfiltered thoughts. Highlights: 1:38—9:21 - How people are approaching investing in a totally new way 9:21—21:00 - The marketing tactics that seem to have stopped working 21:00—33:14 - New ways successful brands are putting themselves out there 33:14—49:32 - The kind of content people are shiftiting away from and towards 49:32—51:00 - The emphasis we’ve noticed that biz owners are putting on sustainablity 51:00—58:11 - Why brand strategy (and client experience) are more important than ever before Resources/People Mentioned: 10x is Easier Than 2x Max (@bymaximuehue) Nicole (@groovysocial) Marketing/Sales Psych Books: Building a Storybrand Hooked Obsessed Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!
What this episode covers
If you’re someone who sells using the internet, you’re gonna love today’s episode of Unfiltered becauseeee we’re diving into all of our honest thoughts about the online space AND where we think it’s headed. (Shout out to @groovysocial for this gem of a question.) From the things we’ve already seen changing since we started our businesses to the shifts we’re predicting for the future of marketing in the online space, we’re spilling all of our unfiltered thoughts. Highlights: 1:38—9:21 - How people are approaching investing in a totally new way 9:21—21:00 - The marketing tactics that seem to have stopped working 21:00—33:14 - New ways successful brands are putting themselves out there 33:14—49:32 - The kind of content people are shiftiting away from and towards 49:32—51:00 - The emphasis we’ve noticed that biz owners are putting on sustainablity 51:00—58:11 - Why brand strategy (and client experience) are more important than ever before Resources/People Mentioned: 10x is Easier Than 2x Max (@bymaximuehue) Nicole (@groovysocial) Marketing/Sales Psych Books: Building a Storybrand Hooked Obsessed Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!
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20. The Online Space is Changing: Our Thoughts & Predictions
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