2022 Beer Industry Outlook with NBWA Economist Lester Jones

In today's podcast we hear from Lester Jones, chief economist for the National Beer Wholesalers Association.Lester provides a recap of 2021 and his outlook for the beer industry in the year ahead.In our conversation we dig deep into the data and review the key topics for beer wholesaler owners and managers:Total beer consumption in the USPackaging trends, and the outlook for cans, bottles and draftForecast for on-premise businessPast, present and future of seltzersLester also shares his favorite beer industry reads, and provides tips to use US Census data, labor statistics, and TTB reporting to better analyze your market.Subscribe Free to the weekly Craft Brewery Financial NewsletterToday’s episode is brought to you by BevCap. At Beer Business Finance, we talk a lot about installing systems that improve profitability and health insurance should be no exception. BevCap helps beverage companies apply the same discipline they use across the rest of the P&L to employee benefits, helping create smarter plans, more visibility into costs, and significant savings over time. To learn more visit BevCapManagement.com. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.