2025 Email & SMS So Far

In this session from Commerce Roundtable Miami 2025, email and SMS experts Jimmy Kim (Founder & CEO, eCom Email Marketer), Chase Dimond (Chief Email Nerd, eCom Email Marketer), and Rytis Lauris (Co-Founder & CEO, Omnisend) dive into the future of email and SMS marketing in 2025. They cover key topics like AI-driven copy, creative testing, essential automations, and emerging trends to help marketers stay ahead. Whether you're looking to optimize your campaigns, navigate privacy changes, or keep your subscriber list fresh and engaged, this session has you covered.Watch the replay to gain a competitive edge and get practical tips for your 2025 marketing strategy. ______ 00:00 Optimizing Email Marketing with AI 01:09 Welcome to the Event 01:31 Introduction to the Speakers 02:46 Current State of Email Marketing in 2025 04:29 Impact of Privacy Changes on Email Marketing 06:10 Consumer Behavior and Market Evolution 07:19 Analyzing Email Marketing Data 12:18 The Power of SMS Marketing 14:41 Push Notifications: An Untapped Opportunity 15:07 The Power of Push Notifications 16:28 Overcoming Push Notification Challenges 18:19 Maximizing Automation Effectiveness 20:27 The Importance of Regular Updates 22:59 Leveraging SMS in Automations 25:03 Top Automations for Your Brand 28:23 Industry and Country-Specific Insights 29:17 Final Thoughts and Recommendations ______ Follow Omnisend at: LinkedIn: https://www.linkedin.com/company/omnisend/ X: https://x.com/omnisend IG: https://www.instagram.com/omnisend/ Follow Rytis Lauris at: LinkedIn: https://www.linkedin.com/in/rytisl/ X: https://x.com/rytislauris Follow Jimmy Kim at: LinkedIn: https://www.linkedin.com/in/yojimmykim/ X: https://x.com/yojimmykim Follow Chase Dimond at: LinkedIn: https://www.linkedin.com/in/chasedimond/ X: https://x.com/ecomchasedimond Follow Commerce Roundtable at: X: https://x.com/commerceround LinkedIn: https://www.linkedin.com/company/commerce-roundtable IG: https://www.instagram.com/commerceroundtable TikTok: https://www.tiktok.com/@commerceroundtable Contact [email protected] for sponsorships or general information!