2026 High School Media Consumption Survey Results with Jennifer Lonchar (AmbioEDU)

from Clarity Calling · host Will Patch

Are you ready for a strategy call?Jennifer Lonchar, joined Will for a Strategy Call to discuss the results of the AmbioEDU x Clarity EM survey of how high school students are consuming digital media and streaming services. The full results come out the week of 5/25/26, so this is an early preview. Clarity Calling is a podcast of Clarity EM.1:19 - Meet Jennifer Lonchar3:35 - 2026 High School Media Consumption Survey Results: Reaching students on streaming services 6:36 - Streaming advertising is where digital advertising was 10 years ago, the opportunity is now8:40 - Tailoring ads to the platform10:26 - The majority of students are taking action after seeing an ad13:27 - Seeing brands on TV makes them more credible to students17:31 - What is working to engage students in video ads21:30 - Almost half of students are only applying to colleges they see advertised23:02 - How students are using Pinterest26:22 - Using the survey results to impact summer melt and yield35:15 - Jennifer's calling

Episode metadata supplied by the publisher feed · Published May 22, 2026

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2026 High School Media Consumption Survey Results with Jennifer Lonchar (AmbioEDU)

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