2026 Legal Priorities in Privacy, Advertising, and AI (PART 2)

In this episode, Heather Nolan and the ILG marketing law team break down the top marketing compliance priorities for 2026. As regulators intensify enforcement and plaintiff’s attorneys grow more aggressive, brands are being judged not only by what they promise, but by how their marketing systems function in practice.From influencer disclosure failures and deceptive review practices to subscription compliance crackdowns and evolving FDA food labeling standards, the message is clear: marketing compliance must be proactive, documented, and continuously monitored. The team also highlights rising scrutiny around environmental claims and donation-based marketing programs, offering practical steps companies can take now to reduce exposure before enforcement actions or litigation hit.  In this episode, Heather and the ILG team (Jamie, Mindy, Ben, Sophia) discuss:Influencer compliance risks and the increasing liability brands face for influencer misconductFTC enforcement under the Consumer Review Rule, including fake reviews and review suppressionFDA efforts to modernize food labeling and extend packaging rules to online product listingsSubscription and auto-renewal compliance, including state law developments and ongoing FTC rulemakingGreen marketing claims, including aspirational sustainability promises and recyclability representationsDonation-based marketing programs and new state registration requirements "Keeping tabs on influencers, monitoring influencer activity, and enforcing influencer contracts is now more important than ever to help stem the increasing legal exposure in connection with engaging influencers.” - Jamie Rubin"Now's a good time to review your labels, assess your online listings, prepare for enforcement, and just really get your ducks in a row before you know these changes come.” - Mindy Abern"If I'm a business that sells subscriptions, I would want to take a look and make sure our processes are fully compliant, and to remember that this one's not set in, forget it.” - Ben Stein"Take some time to reflect on and refresh your green claims that you're currently making.” - Sophia AllenConnect with InfoLaw Group:Jamie Rubin - https://www.infolawgroup.com/jamie-rubin Mindy Abern - https://www.infolawgroup.com/mindy-abern Ben Stein - https://www.infolawgroup.com/benjamin-stein Sophia Allen - http://www.infolawgroup.com/sophia-allen  Connect with Heather, Brian, and ILG:Heather Nolan - https://www.infolawgroup.com/heather-nolanBrian Schaller - https://www.infolawgroup.com/brian-schaller   Website - https://www.infolawgroup.com/LinkedIn - https://www.linkedin.com/company/infolawgroup-llp/Bluesky - https://bsky.app/profile/infolawgroup.bsky.socialEmail - [email protected]