205: Bob Burg KNOWS Lifelong Learning, Loyalty, Leadership & How to Give and Receive episode artwork

EPISODE · Sep 25, 2025 · 35 MIN

205: Bob Burg KNOWS Lifelong Learning, Loyalty, Leadership & How to Give and Receive

from ON THE KNOWS with Randall Kenneth Jones · host Randall Kenneth Jones

After listening to this very personal episode, you will KNOW more about the importance of, not just finding, but understanding joy. For more than 30 years, Bob Burg has been successfully showing entrepreneurs, leaders, and sales professionals how to build relationships, communicate their value, and accelerate their business growth. Although for years he was best known for his sales classic, "Endless Referrals," it's his business parable, "The Go-Giver," co-authored with John David Mann, that has created a worldwide movement. While part of a four-book series, "The Go-Giver" itself has sold well over a million copies and been translated into 30 languages. It was rated #10 on Inc. Magazine's list of The Most Motivational Books Ever Written, and was on HubSpot's 20 Most Highly Rated Sales Books of All Time. Bob is creator of The Go-Giver Academy online learning portal featuring The Go-Giver® Success Vault, which includes all of his online courses as well as additional business-building resources. He also publishes the very popular Daily Impact email. Both of these can be accessed at his website, which is www.burg.com Bob is an advocate, supporter, and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic and serves as part of a South Florida rescue, foster, and adoption organization. Podcast Highlights: Randy complains about technology and Bob and Randy sing to each other Bob describes the Go-Giver movement (book series) Randy shares personal reasons why the Go-Giver movement is important to him Bob and Randy identify similarities in their platforms and writing styles Bob and Randy talk about the importance of knowing what gives you joy Bob and Randy talk about what happens when you lose your way on life's path Bob describes the genesis of the Go-Giver movement Bob discusses having a well-developed sense of empathy Bob shares the real reason people choose to go into business Bob shares his passion for animals Bob shares what he KNOWS Best Quotes: Bob Burg: "What I know is that I don't know nearly as much as I think I know." Bob Burg: "Make your win all about the other person's win." Bob Burg & John David Mann: "When you're not sure what you want, look at what you have that you love that gives you joy. Chances are excellent what you want is more of that." Randall Kenneth Jones: "The 'great thing' I do is just listen to what other people do. It's so simple. I just go out and look for people who are doing something meaningful and it makes me feel good that I get to share that with other people." Bob Burg & John David Mann: "Everyone of us is a superhero. Everyone. It's how we're designed. Most of us don't realize it." Randall Kenneth Jones: "My superpower is just that I give a shit." Bob Burg: "If you take the word rationalize and break it in two, it simply means we tell ourselves 'rational lies.'" Bob Burg: "Just make sure that you're the master of your emotions as opposed to your emotions being the master of you." ON THE KNOWS with Randall Kenneth Jones is a podcast featuring host Randall Kenneth Jones (bestselling author, speaker & creative communications consultant) and Susan C. Bennett (the original voice of Siri). ON THE KNOWS is produced and edited by Kevin Randall Jones. www.OnTheKnows.com Bob Burg www.burg.com Randall Kenneth Jones: www.RandallKennethJones.com Susan Bennett: www.SusanCBennett.com Kevin Randall Jones: www.KevinRandallJones.com

After listening to this very personal episode, you will KNOW more about the importance of, not just finding, but understanding joy. For more than 30 years, Bob Burg has been successfully showing entrepreneurs, leaders, and sales professionals how to build relationships, communicate their value, and accelerate their business growth. Although for years he was best known for his sales classic, "Endless Referrals," it's his business parable, "The Go-Giver," co-authored with John David Mann, that has created a worldwide movement. While part of a four-book series, "The Go-Giver" itself has sold well over a million copies and been translated into 30 languages. It was rated #10 on Inc. Magazine's list of The Most Motivational Books Ever Written, and was on HubSpot's 20 Most Highly Rated Sales Books of All Time. Bob is creator of The Go-Giver Academy online learning portal featuring The Go-Giver® Success Vault, which includes all of his online courses as well as additional business-building resources. He also publishes the very popular Daily Impact email. Both of these can be accessed at his website, which is www.burg.com Bob is an advocate, supporter, and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic and serves as part of a South Florida rescue, foster, and adoption organization. Podcast Highlights: Randy complains about technology and Bob and Randy sing to each other Bob describes the Go-Giver movement (book series) Randy shares personal reasons why the Go-Giver movement is important to him Bob and Randy identify similarities in their platforms and writing styles Bob and Randy talk about the importance of knowing what gives you joy Bob and Randy talk about what happens when you lose your way on life's path Bob describes the genesis of the Go-Giver movement Bob discusses having a well-developed sense of empathy Bob shares the real reason people choose to go into business Bob shares his passion for animals Bob shares what he KNOWS Best Quotes: Bob Burg: "What I know is that I don't know nearly as much as I think I know." Bob Burg: "Make your win all about the other person's win." Bob Burg & John David Mann: "When you're not sure what you want, look at what you have that you love that gives you joy. Chances are excellent what you want is more of that." Randall Kenneth Jones: "The 'great thing' I do is just listen to what other people do. It's so simple. I just go out and look for people who are doing something meaningful and it makes me feel good that I get to share that with other people." Bob Burg & John David Mann: "Everyone of us is a superhero. Everyone. It's how we're designed. Most of us don't realize it." Randall Kenneth Jones: "My superpower is just that I give a shit." Bob Burg: "If you take the word rationalize and break it in two, it simply means we tell ourselves 'rational lies.'" Bob Burg: "Just make sure that you're the master of your emotions as opposed to your emotions being the master of you." ON THE KNOWS with Randall Kenneth Jones is a podcast featuring host Randall Kenneth Jones (bestselling author, speaker & creative communications consultant) and Susan C. Bennett (the original voice of Siri). ON THE KNOWS is produced and edited by Kevin Randall Jones. www.OnTheKnows.com Bob Burg www.burg.com Randall Kenneth Jones: www.RandallKennethJones.com Susan Bennett: www.SusanCBennett.com Kevin Randall Jones: www.KevinRandallJones.com

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205: Bob Burg KNOWS Lifelong Learning, Loyalty, Leadership & How to Give and Receive

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This episode is 35 minutes long.

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This episode was published on September 25, 2025.

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After listening to this very personal episode, you will KNOW more about the importance of, not just finding, but understanding joy. For more than 30 years, Bob Burg has been successfully showing entrepreneurs, leaders, and sales professionals how...

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