205. The Impact of Regenerative Organic on Brand Sales Growth, Matthew Caspersz with Cha's Organics

205. Discover how the impact of regenerative organic brands aligns with shopper values and drives sustainable purchasing. Matthew discusses the importance of biodiversity and traditional farming methods in Sri Lanka, highlighting the use of organic fertilizers and heirloom varieties. He emphasizes the need to preserve these methods and empower organic farmers to switch from conventional farming. Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer's shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session205