206: Better Selling Through Storytelling, With John Livesay

If you've ever wondered what the magic formula to sales is, look no further, for I have great news for you. According to my next guest, it has nothing to do with selling and everything to do with the power of story. Story takes us to a magical land of safety, empathy and openness to new ideas, where it's not the person with the best product who wins. It's the person with the best story that carries the day. Every. Single. Time.In this episode, we meet John Livesay, who is the speaker, consultant, and renowned 'Pitch Whisperer' who helps you become a black-belt in Story Telling!My Favorite Quotes from John Livesay in this episode, (paraphrased):“When talking to a prospect,  help them ask, 'WHAT IF?' and it will lead to great stories that sell!”“Let the butterflies fly into formation! You can get past the fear and tell your story”“For sales success, it's not about 'ABC', (always be closing)! It's about ABK, (always be kind).”The best ways to connect with John Livesay online are:Website: https://johnlivesay.com/LinkedIn: https://www.linkedin.com/in/jlivesay/About the PROFITABLE HAPPINESS™ Podcast:In this podcast, we feature stories from highly successful Experts and Creative Entrepreneurs who exemplify the use of Profitable Happiness™ to build influence and business success. For a weekly journey of music, marketing, and motivation, subscribe to the PROFITABLE HAPPINESS™ Podcast with Dr. Pelè.https://drpele.com