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Dec 30, 2019 21 min

#206 Brand Strategy

from Convenience Matters Hosted by NACS

Brand strategy is more than just a new logo or design. Brand is every way that a company communicates, what it stands for and a promise delivered to customers. Hosted by: Jeff Lenard, VP Strategic Industry Initiatives, NACS and Donovan Woods, Director of Operations, Fuels Institute

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#206 Brand Strategy

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This episode was published on December 30, 2019.

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