EPISODE · Feb 19, 2025 · 41 MIN
207: Why brand frameworks fail
from The Brief Bros. · host Creative Brief Workshops LLC
Our friend Uri Baruchin returns for a two-part conversation. When he joined Henry Gomez and me three weeks ago, we simply ran out of time. It happens.Today, we asked him to expand on a thought: why have brand platforms failed us? It's a master class in strategy.Part 2 is next week.
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207: Why brand frameworks fail
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