#209: Leveraging Your Resources

We've all been taught that great things only come out of hard work. And when you're an entrepreneur, you do have to put plenty of work in. But working yourself too hard is a fast track to burnout. Learning ways to practice efficiency in your business and to leverage your resources so that minimum effort gets you maximum results is critical to your success.   In this episode, we talk about... How the thought process of "no pain, no gain" can end up hurting you in business.  The meaning of efficiency as it specifically applies to contracting businesses. How to leverage the resources you already have to allow you to put in less effort for the same results (or the same effort for better results). Reasons why simply showing example photos of the kind of work you can do aren't enough to land a sale. How to leverage your website to help prepare customers' expectations and alleviate their anxiety.  Why you need to create streamlined processes for calculating estimates and guiding a customer through the sales process so you're not reinventing the wheel every time you get a new client. The importance of building a team that you can lead and delegate to, rather than trying to do everything yourself.   Links to resources: Contractor Sales Academy   To get more efficiency tips, join the Facebook Group: Common Sense Contracting   For a free website audit, message Chris at https://www.facebook.com/cjlivin    For more Contractor Growth Tips, visit https://fullsailmarketing.com