#209 Spark Influence Bryan Fratkin
from Through the Noise
Today we are excited to welcome back Bryan Fratkin who joined us last July on Episode 85 (can you believe that was a year ago? Listen to it here: http://throughthenoise.us/mediacast/85-whistle-stop-digital-bryan-fratkin/) as SparkInfluence was getting off the ground. SparkInfluence connects associations and advocacy organizations with marketing -- integrating all the different platforms typically used separately and simplifying the process. Many organizations adopt the non-policy of latching onto any new piece of technology without a plan and use only a fraction of its capacity -- wasting the time of their staff and supporters as well as financial resources. Don't miss this episode if you've ever been frustrated by the abundance of technology, trying to keep up, or getting your message across in a uniform way across all platforms. Bryan is founder and Managing Partner of Whistle Stop Digital (WSD), leading a team in devising and implementing digital strategy for issue advocacy and PAC campaigns. The goal is always the same; Using a mix of both traditional and innovative tactics, the team works to bolster online communities, build trust in the campaign's efforts and empower stakeholders into action. Whistle Stop Digital (WSD) is a digital strategy and software firm founded on the idea that issue advocacy, politics and marketing are all converging. WSD's software platform gives organizations the tools they need to address this changing landscape, allowing them to quickly and easily identify influencers, empower stakeholders, reach decision makers and affect change.
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