#21 Building A Brand Is A MUST For Any Teeth Whitening Business

🎙️ Season 3: Episode 6 of the Whitening Wednesday podcast is here! Join us as we sit down with Emma Johnson, the owner and founder of Pearl Boutique in Vancouver, Canada. Emma's journey from being a dental professional to building her own business has transformed Pearl Boutique into a team of independent hygienists offering comprehensive dental hygiene cleanings and our favorite service, teeth whitening. 🦷✨ In this episode, we dive into the truth of running a service-based business, highlighting the best times to schedule appointments - evenings and Saturdays. We also deep-dive into the concept of "Teeth Lightening," educating your clients about true teeth whitening results. 💡👄 But wait, there's more! Get ready for a mind-blowing highlight when we talk about building the brand. 💥 Grab your pen and paper because this part is going to be eye-opening. 🖊️ Emma reminds us to always think of the future and not tie ourselves too closely to the brand if we have plans to step away in the future. 🚀 So, whether you're a current or aspiring whitening technician, this conversation is a must-listen. Get ready to be inspired and take your understanding of branding and teeth whitening services to the next level. 🎧💪 Tune in to this enlightening episode of the Whitening Wednesday podcast now! 🎧✨🔥 Links: Book Whitening in Vancouver:  Laser Teeth Whitening Vancouver - Teeth Whitening Vancouver | Pearl Grow your business with Mentorrach: http://www.mentorrach.ca Our sponsor: https://www.fernwhiteningsupplies.ca Instagram accounts: @mentorrach @fernwhiteningsupplies