#21: Frank Barry, COO of Tithe.ly, on building SaaS for a non-traditional industry

Tithe.ly is a SaaS business that’s going after a huge, but underserved market: churches and religious institutions. And for the past several years, the business has been growing like crazy, with over 700 religious institutions signing up per month. But that’s not even the crazy part! Tithe.ly wants to make sure customers really love them. When a new prospect or customer signs up for the software, they get a personal welcome call from someone on the Tithe.ly team. In this episode, Frank talks with Dave about delivering delightful customer experiences, investing in content, and how to creatively scale a business.In this episode you’ll learn: 0:00 Introduction2:11 Learn about Tithe.ly’s business model4:08 Insights into growth channels 11:00 Creating exceptional touchpoints with customers24:34 Lessons learned about SaaS over the last 4 years 30:28 The Salty SixThis is an actionable episode — we hope you enjoy! Get ready to #ScaleOrDie...We're excited to have you along for Season 1 of #ScaleOrDie. Before you leave, be sure to leave a ⭐⭐⭐⭐⭐ review, post a comment, or share with your friends! Tune into more episodes at useproof.com/scaleordie and read more stories at blog.useproof.com. Follow Dave & Proof on Twitter — @DaveRogemoser and @UseProof. We publish episodes every week so be sure to check back often for more interviews with the internet’s best minds in growth!