21 | How we can lean on the labels of Solo Business and Small Business to do some of the heavy lifting.

Small Business and Solo Business are labels lobbed about with little thought in our business conversations. And, it is this little thought out thinking that we can now realise a real opportunity to lean on and leverage these labels to do some of the heavy lifting in our front and back of business thinking. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit itsnotabigthing.substack.com