#21: Matteo Franceschetti, CEO of Eight Sleep

Today I'm joined by Matteo Franceschetti.    Matteo is the CEO of Eight Sleep, the sleep fitness company.    In today's episode, we talked about how Eight Sleep is using AI, data, and temperature regulation to improve sleep. How Matteo plans to expand beyond the mattress to reinvent the entire sleep environment. And why Eight Sleep is often compared to Tesla.    Let's get into it.    More from Matteo & Eight Sleep >>    Matteo Franceschetti has always been obsessed with performance. Athletic performance, business performance, and now sleep performance.  An athlete from a young age—he was a competitive ski racer in his native Italy and played tennis and raced cars on the European stage—Matteo has always been focused on winning, and on winning in record time. That drive to succeed propelled him from sports podiums to the top tier of the international legal world and to start two clean-tech companies on two continents, all before age 30. Not surprisingly, sleepless nights were a way of life.    It was Matteo's quest for more restorative sleep, in fact, that led him to quit his previous life and launch Eight Sleep, a New York-based company dedicated to fueling human potential through optimal sleep, and to turning the bed into a seamless health platform for improved health, performance, and longevity. The path he took to becoming CEO of Eight Sleep, however, is as circuitous as the tracks he raced in his youth.   Twitter: @m_franceschetti Eight Sleep: www.eightsleep.com   More from Fitt Insider >>    Fitt Insider is a weekly newsletter and podcast about the business of fitness and wellness.    From product launches and funding news to game-changing innovation, Fitt Insider provides listeners with insights and analysis on this ever-evolving industry.    Join your peers and colleagues from companies like Equinox, lululemon, Peloton, Beyond Meat, Nike, and ClassPass by subscribing.    http://insider.fitt.co