#21 The Garrett Jestice Route

Garrett Jestice, founder of Prelude Marketing, hit a wall of burnout that spurred a dramatic career shift.In this episode, Garrett talks about his journey from a marketing leader in early-stage B2B software companies to thriving as a solopreneur, navigating the difficult path of client acquisition and scaling a business without scaling time. Garrett shared his insights for solopreneurs on honing sales and writing skills, leveraging networks, and productizing services to stand out in a crowded market. (00:00) The two most important solopreneur skills(01:28) How to navigate the transition to solopreneurship(05:51) Strategic growth tips for entrepreneurs(15:18) Transforming fractional CMO role into a productized service(24:22) Tips to refine the consulting process(28:06) How to market to different business types(29:22) Leveraging niche problems to draw in diverse industries(38:18) How solopreneurs adapt in an oversaturated market--Follow Garrett on LinkedIn: https://www.linkedin.com/in/garrettjestice/--Subscribe to the 1,000 Routes Newsletter: https://1000routes.com/ Get my free blueprint for Solopreneurs - ⁠The Digital Consulting Blueprint: 5 Steps To Acquire New Clients, Stabilize Your Income, And Capture The Value You Create⁠: https://becomeadigitalconsultant.com/