210. Fixing the Broken Food System in CPG With Chloe Sorvino, Forbes

210. Your brand isn't failing—your food system is broken. And if you don't understand how retail really works, it will cost you shelf space, margin, and momentum. In this episode, I sit down with Chloe Sorvino of Forbes to unpack the hidden inefficiencies in our CPG supply chain—from slotting fees and trade spend addiction to retailer consolidation and IPO pressure. We expose why small natural brands struggle to compete, how retailers chase short-term margin over long-term relevance, and what it really takes to build resilience in today's volatile market. You'll learn how to shift from "pay-to-play" to value-driven selling, leverage your unique shopper to create retail demand, and position your brand as a strategic partner—not just another SKU. Download the FREE Essential Promotion Blueprint and start maximizing your trade ROI today. Then explore more episodes to deepen your category leadership strategy. Get instant access on the show webpage: RetailSolved.com/session210