211: Can AI help clients write better briefs for their agencies?

Henry Gomez and I welcome Fab Nolan and Adam Green from 99Ravens.ai this week.99Ravens is a new company in Toronto. And it makes a big promise: to improve the quality of client briefs to their ad agency clients.How? By using its AI-trained tool.Fab and Adam explain how it works and why they deliver on their promise. And they provided us with a demonstration video.It's a fascinating and provocative topic certain to generate discussion. And today, we get it started.